Shopify may be a North American solution, but for several months it has been committed to attacking the French market and offering the best apps for e-merchants.
In this momentum, Shopify has therefore announced the creation of an app dedicated to Cdiscount. Ideal for line of industries live between your site Shopify and Cdiscount.
Cdiscount Feed will therefore automate the relationship between your back office (export of products) and Cdiscount (export of orders). On the other hand, it is bad news for companies like Lengow or Shopping Feed, which sees many merchants leaving directly.
Admittedly, these two companies (and others) offer many more services, but if the situation were to generalize, it could become a real problem for them.
Why export its products to Cdiscount?
Cdiscount is the second marketplace in France behind Amazon. If you want to connect your Shopify marketplace to Amazon, you can read our article "Shopify et Amazon. How to do ?" .
In short, this is Cdiscount so let's talk about Cdiscount. Cdiscount is therefore a turnover of more than 2 billion euros and a turnover of more than 3 billion euros which opens to you in a few clicks. There must be a way to make some sales.
It is a priori Cdiscount itself which developed the application. It is in any case "sold" (free for the moment) on behalf of Cdiscount. Well it's even "Cdiscount1" the seller of the app. To believe that a little clever had already reserved the name Cdiscount "very short" on the Shopify appstore?
What are the technical characteristics of Cdiscount Feed?
Note: This information comes from the Shopify app store and has been translated by us.
- Importing orders is automatic
- The orders are added among the others, they are identifiable, labeled Cdiscount
- Status and tracking number updates are automatic
- Your store's inventory is updated automatically when selling on Cdiscount
- Cdiscount stocks are automatically refreshed when selling in your store
- Price rules allow you to increase or decrease your prices
- Pricing rules are applicable per category, globally or even per product
- Variants / attributes are supported (ex: products with sizes and colors)
- Possibility of exemption from the EAN code
- Promotion management
- Several filters are available like excluding manufacturers/brands, suppliers, categories, products...
- Automatic price adjustment, sending of invoices, support for pick-up points, etc.
- No conflict with other marketplace modules sold on Shopify
In short, everything you need seems to be there to be able to serenely enjoy the second largest French e-merchant. The goal ? Maximize the visibility of your products to reach new customers, rotate your stock faster and develop your business.
Comment installer Cdiscount Feed ?
Like all Shopify apps, installation is very simple. All you have to do is click on the "Add App" button and validate at the step according to the authorizations necessary for the proper functioning of Cdiscount Feed Shopify.
The app asks for a lot of permissions but that seems normal given the needs: access and manage orders and products.
However, before going any further, you will also need an account on the Cdiscount marketplace. However, subscription to the marketplace is paid for. It is necessary to count, at the date of writing of the article, 39.99 € per month excluding tax plus a sales commission on each product.
Unable to sell on Cdiscount marketplace without an account on the platform. It seems logical but we prefer to specify.
How to optimize your sales on Cdiscount?
Once all the elements are connected it is necessary to manage its sales, to optimize its catalog, not to export everything, to select its products and highlights and of course to manage the pricings.
You can do all of this yourself, but it takes time and energy. You can also entrust this mission to a marketplace expert like our webmarketing team who will be happy to optimize your products on the Cdiscount marketplace for you on a daily basis and optimize your Cdiscount feed app.
Je souhaite connecter ma boutique Shopify www.seguralarma.com/fr avec Cdiscount. Quelles sont vos conditions pour établir cette connexion ? Y a-t-il des frais d’abonnement à payer ? Merci de me fournir toutes les informations détaillées