Have you heard of Shopify? You may have seen the Shopify ad in the corridors of the metro? But what is Shopify and what is it for? Why did this Canadian solution, still little publicized a few years ago, become an e-commerce star in France?
What is Shopify?
Shopify is an e-commerce solution available online for free for 14 days here. It was founded by two former e-merchants who couldn't find the e-commerce solution for their needs, see Who created Shopify? . This was all in 2006 in Canada. Since then, the small company has grown well with a listing on the Nasdaq in New York and more than 1.5 billion euros in turnover achieved last year.
In short, Shopify is therefore a beautiful little e-commerce business, a scale-up as they say in authorized startup circles.
What is Shopify for?
Ok, Shopify is a great e-commerce startup. But what is Shopify for? Well, to create your online store (your e-commerce site), to manage it and to manage all your online activity.
Indeed, you cannot start e-commerce without an “e-commerce solution”. It's a kind of toolkit that avoids developing everything from scratch. For about 10 to 15 years, it has been the preferred solution to save money on the cost of creating the site and avoid reinventing the wheel.
With Shopify , you can add products and sell them to anyone in the world. Of course, this already existed with solutions like Prestashop, but Shopify has made it even easier.
Indeed, to put your store online, you don't need to know how to code. You only need to know how to use a computer to understand how to use Shopify and do e-commerce. Thus, everyone, self-employed, SMEs, large accounts can do e-commerce in complete freedom.
Shopify is about making everyone a potential e-merchant
There are also Shopify agencies , like Pikka , that can help you go further and/or create the project of your dreams. Because yes, if Shopify is accessible, it is possible to customize it enormously but this requires technical skills.
In short, Shopify is used to sell products online that you have purchased from a wholesaler, that you manufacture or that you import. With dropshipping, you don't even necessarily need to have your own stock.
Shopify and Shopify Plus also allow you to manage payments, transactional emails, product categories, but also invoices, returns, refunds, etc. It's a complete solution! You can add as many products as you want and receive as many visitors on your site.
Shopify, a tool to digitize any business
Have you ever thought that e-commerce was not for you? Was it too expensive? Too complicated. Shopify is about making all of that a thing of the past.
With its technology in the cloud and its hyper-accessible handling, Shopify democratizes e-commerce .
Shopify serves to ensure that everyone, regardless of size and wallet, can have access to a powerful and reliable e-commerce site. Shopify is indeed used to run large e-commerce sites with high traffic but also very small sites thanks to its affordable price.
Switching to Shopify means giving yourself the means to succeed in online sales by choosing proven technology built by e-merchants for e-merchants.
If you want to get started in e-commerce, you can create your own site or use the contact form below to ask us for a personalized quote.
