You may be wondering what you will find as a web or e-commerce tool behind the name “Craz Egg”. Because "Crazy egg" doesn't really mean much. And yet Crazy Egg is a tool that I could hardly do without since I discovered it.
It is therefore a “Heatmap” tool, a heat map in French. Crazy Egg will give you the list of clicks made on a page of your site and above all, will place them on this page to create a very visual map of all the clicks on your page during a period.
What is Crazy Egg?
Crazy Egg is therefore an online software in SaaS mode, that is to say that you pay a subscription to the service every month but that you no longer take care of anything except using the tool. You will have to install a small piece of code on your site or use the Shopify Crazy Egg application to use it and take out a subscription.
Then you can tell Crazy Egg which page(s) you want to monitor or improve.
Then you will have to wait for the traffic of your site to come to this page and click everywhere. Depending on the volume of traffic this can be very fast or very slow. The more traffic you have, the faster you can collect click information and build the heat map, it seems logical.
Benefits of Crazy Egg
The main advantage of Crazy Egg is its extreme simplicity. Making a heatmap, clickmap is extremely difficult from a technical point of view and yet, crazy egg only needs a short line of code and the name of the page to make the clickmap. The quality/interest ratio is therefore really interesting.
Viewing the clicks on a page makes it very easy and quick to improve the ergonomics of your site and it is very intuitive.
On the other hand, an AB testing tool can sometimes be a bit complicated to get started and to obtain convincing results. With Crazy Egg, anyone can become a UX expert on their site using visual click maps.
Crazy Egg is an essential tool if you are considering any site migration or e-commerce site redesign !
You can also use it to check the behavior of visitors on a product page and thus optimize your images, labels, description or texts and boost your conversion rate effortlessly
Crazy Egg Price
Crazy Egg is available from $24 per month for the plan with all services but limited to 30,000 page views / month. Please note, this is “per page tested”. If the page you are testing receives only 500 visits, only 500 visits will be deducted from your package. You can therefore benefit from this rate even for larger sites.
Afterwards, you have to see that it will take at least a few thousand visits to a page for Crazy Egg to be relevant. So with 30,000 visits / month, you can approximately do 3 to 5 tests per month.
However, it is possible to test Crazy Egg for free for 30 days without obligation.
